The Best AI Avatars for 2025
Make UGC and training videos in minutes with virtual influencers!
May16th, 2025
Written by
Last updated
Generally there are three video generator sub-categories: video editors, video GenAI tools and AI Avatars. You are currently in the AI Avatar section of our video generator comparison.
AI avatars are the smallest section of video generators, at least until now. But so far their industry has focused more on avatars for training videos, now it's getting more exciting!
Brand avatars have entered the scene. They are focusing much more on UGC (user generated content) for social media and websites. Brands of all sizes can create videos from A to Z with AI now, like with TikTok Symphony. Just input the brand name, a website, and few more markers and the tool will completely create the content: copy, add an avatar, background music, add images and captions.
The created AI video is not always great, the copy could make more sense and I think marketers like to control the narrative about their brand more. But it's great to see what's possible already with AI avatar generators and talking avatars.
Other AI tools allow a bit more input or let you choose if you want to write the copy yourself or not. You can also add your own photos, logos etc. for custom avatar creation.
Brand avatars = Focus on UGC & Influencers for content creation
AI Avatars = Focus on training videos and are more stiff
Brand Avatars such as TikTok Symphony, HeyGen etc.
“Regular” Avatars for training videos
Exciting AI Avatar features
Clone yourself
Is a feature I've seen a lot on social media and I've tried it with a free trial on Colossyan, but the result wasn't mind blowing. So either social media is lying (Can that be true?!) or I should have tried Laria. They are a super new brand focusing on brand avatars. I'm on their waiting list to clone myself and create my digital twin to share the video with you asap on my LinkedIn. The videos I've seen from them make me think that this is a more realistic avatar maker.
Clone your voice
Is feature I've also seen in the video editor section, for example, veed.io offers this. And this impressed me because in just a couple of weeks the technology has improved so significantly. When I first tested this custom AI feature, I felt like it didn't sound like me at all. The next try was much better already for AI-generated voice.
Captions
Pretty similar to the point above, the companies have improved on this so much that nowadays they are almost perfect. The only thing that really confuses the tool are brand names (ChatGPT for example still turns to JPT and such), but that's easy to correct with personalized video messages.
Brand Avatars Will Shake Up Marketing Principals
This section makes me, a video marketer who has worked for big brands like Revolut and HelloFresh, a bit squirmish. So now we can create video testimonials aka UGC videos in a few minutes? Without a real person actually recommending the brand?
On the long run this will weaken one of Robert Cialdini’s six “principals of persuasion”. I’m talking about social proof, which of course doesn’t work anymore if the testimonial video is completely fake.
But, I’m not here to lecture you about old marketing rules, I’m here to test the newest AI tools and in this instance AI brand avatar generators such as TikTok’s Symphony below, so let’s go!
Most famous Tool: TikTok Symphony, Colossyan, HeyGen, Synthesia
AI Avatars & Brand Avatars
Use cases: UGC, website videos, training videos, presentations, online courses
Who will love this: Anyone who doesn’t like to stand in front of a camera. Your home setup takes too much time or the studio rent is too high? Not a problem with today’s AI avatars.
The Best AI Video Generators for CREATING AN AI AVATAR
HeyGen - 2. TikTok Symphony - 3. Colossyan - 4. HourOne - 5. Elai.io - 6. Synthesia - 7. Creatify - 8. Captions - 9. Deepbrain.io
What it does: Upload a script and let an AI avatar speak for you. Admittedly the quality of AI avatars and generated voices differs a lot.
AI & Brand Avatar Comparison
1
HeyGen
Setup/Onboarding
5
User Experience
5
Tool Performance
5
Use Cases
Business, Shops
Support
Help Center, Community, How To Guides, Live Chat Support
Key Features
- AI Avatars
- Video Avatars
- Photo Avatars
- Generative Avatars
- Stock Avatars
- Avatar Looks
- Avatar Videos
- Video Translation
- Localisation
- Interactive Avatars
Pros & Cons
Pros:
- Lip Sync is amazing
- Generally movements are great
- Final video is straight usable and doesn't require tweaks
- Super easy to use
Cons:
- Models a bit too picture perfect
Price Point
2
TikTok Symphony
Setup/Onboarding
5
User Experience
4
Tool Performance
3
Use Cases
Business, Shop
Support
Help Center, Email Support
Key Features
- Generate & Remix Videos
- Avatar Videos
- Video Editor
- Generate Scripts
- Generate Avatars
- Translate Videos
- Dub Videos
- Daily Video Generations
Pros & Cons
Pros:
- Cool Effects
- Makes editing and creation super easy
- Free (which is pretty amazing)
- Tool will automatically create a new video for you every 24h, no input required from your side
Cons:
- "Mature" Avatar was maybe 30 years
- The logo on my background picture has an overlay and makes the video useless
- Lip Sync is not good
- Avatar movements are unnatural
Price Point
Setup/Onboarding
5
User Experience
5
Tool Performance
5
Use Cases
CREATE AN AI AVATAR
Support
Help center, Email
Key Features
- 50+ ai avatars with various backgrounds
- 26 video & presentation templates
- 70+ languages
- almost 600 voices for various languages
- Create yourself as an avatar in 48 hours
- Clone your voice
- Multiple-choice questions
- Brand Kit
- Templates
- Collaboration Tools
- Interactive Video
- AI Assistant
- Import
- Language Variant Export
- Content Library
- Voice clone in 30+ languages
Pros & Cons
Pros:
- Generated voice sounds realistic
- Very generous free trial
- Ease of use
- Appealing dashboard
Cons:
- Claims no sign up required, but for generating the video, you do
Price Point
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4
HourOne
Setup/Onboarding
5
User Experience
4
Tool Performance
3
Use Cases
CREATE AN AI AVATAR
Support
Enquiry form, Help centre
Key Features
- Script Wizard
- Text to Video
- PDF & PPT to video
- Captions and media
- voice-overs
- Slide Design
- Auto Save
- Speaking Styles
- Template Library
- Presenter Tools
Pros & Cons
Pros:
- Avatar's mouth movements are quite good
- Voices sound quite real
Cons:
- Extraordinary long rendering time
- Voices read content too fast
Price Point
5
Elai.io
Setup/Onboarding
4
User Experience
4
Tool Performance
3
Use Cases
CREATE AN AI AVATAR
Support
Email Support
Key Features
- 80+ high-quality avatars
- 75+ languages
- 450+ voices
- Generating a video from a prompt
- Voice cloning
- Transforming a presentation into a video
- Generating videos from URL
- Custom avatars
- AI script crafting
- Professional video templates
- Personilization at scale
- Creating videos with your brand kit
- Screen recording
Pros & Cons
Pros:
- Easily switch between video formats (16x9, 1x1, 9:16)
- Clear and easy dashboard
- AI voice is great
Cons:
- I was stuck because of the email verification process (even though I already verified, it wouldn't let me render the video)
- Avatar a bit stiff
- Lip Sync could be better
Price Point
Setup/Onboarding
3
User Experience
3
Tool Performance
3
Use Cases
CREATE AN AI AVATAR
Support
Contact form, Help Center
Key Features
- Emotional Avatars (Expression)
- AI video generator
- AI-generated video content
- 140+ avatars
- Customizable avatars
- Multilingual support
- Video analytics
- 120+ languages
- Custom Video Message
- Multi-Avatar Scenes
- AI Video Localization
- AI Screen Recorder
- Make Your Selfies Move (Free)
Pros & Cons
Pros:
- Ease of use
- AI voice fairly good
Cons:
- Avatars seems stiff
- trial complicated and very limited
Price Point
7
Creatify
Setup/Onboarding
5
User Experience
3
Tool Performance
3
Use Cases
Business, Shops
Support
Learning Center, Case Studies, 24/7 Priority Customer Support
Key Features
- AI Avatar
- AI Shorts
- AI Editing
- Intuitive design interface
- AI-driven suggestions
- URL to Ad Maker
- Batch Mode
- Real-time collaboration
- Extensive template library
- Customizable workflows
Pros & Cons
Pros:
- AI Avatars aren't polished and perfect like from other companies
- Lip Sync is quite good
- I was able to choose which setting I would like the avatar to be in (office, living room, kitchen)
- Let's you edit the video afterwards
- Lets you add pauses manually
Cons:
- I uploaded my own script, but it wasn't used
- The pictures were randomly mixed together in the background
- Should let user choose CTA before rendering (it added download now, which doesn't fit in my case). Additional credits are required to change and re-render
- AI generated script is very general and doesn't feel like it's taken from my website at all
Price Point
8
Captions
Setup/Onboarding
5
User Experience
3
Tool Performance
2
Use Cases
Business, Shops
Support
Help Center, Training,
Key Features
- AI Avatar Generator
- AI Video Editor
- AI Clips Generator
- AI Eye Contact
- Background Noise Remover
- 3D Avatar Creator
- Video Translator
- Add Subtitles
- AI Ad Generator
- Online Video Editor
Pros & Cons
Pros:
- Content integration from my website worked well
- Lip sync is decent
- Very cheap
Cons:
- Video generation took several minutes
- Ironically Caption's captions are cut off on the sides
- Pictures are too randomly added and but can't be edited anymore
- Doesn't let you download videos from free trial
Price Point
9
Deepbrain.io
Setup/Onboarding
3
User Experience
1
Tool Performance
1
Use Cases
CREATE AN AI AVATAR
Support
Chat, Customer support
Key Features
- Templates
- Import Powerpoints
- ChatGPT integration
- URL to AI video
- AI video editor
- Text to Video
- Text to speech
- Deepfake / Faceswap
Pros & Cons
Pros:
- ?
Cons:
- American AI voice has an accent
- Avatar cut out not exact
- Various error messages
- After signup, my project wasn't available anymore and I had to start all over
Price Point
FAQ online video editors
What exactly are AI avatars and brand avatars?
AI avatars are computer-generated characters powered by artificial intelligence that can speak, gesture, and interact in a lifelike manner. These realistic avatars use generative AI to mimic human behaviors and speech patterns. Brand avatars are specifically designed digital avatars that represent a company or organization, maintaining consistent messaging and visual identity. With today's AI avatar generators, you can create avatars that deliver your message with the authenticity of a human spokesperson but with the flexibility of AI-generated content.
How can I use AI avatars for my business?
As a marketer, you can leverage AI avatars for numerous business applications. They're perfect for content creation, video ads, customer service interactions, training materials, and product demonstrations. Custom avatars can become virtual spokespersons for your brand, delivering consistent messaging across multiple channels. The most innovative businesses are using talking avatars for video content that can be easily updated without reshoooting with human actors. This makes them especially valuable for professional video production that requires frequent updates or multilingual versions of the same content.
What are the main benefits of using AI-generated talking heads?
The advantages of AI talking heads are substantial. First, they offer cost-efficiency—once you make an avatar, you can produce unlimited video content without studio costs or actor fees.
Second, they provide incredible scalability for content creation—you can create personalized videos for different audience segments.
Third, AI talking technology enables multilingual capabilities, allowing your avatar video to speak multiple languages with proper accents and lip-syncing. Finally, they offer consistency in your brand messaging and appearance, something that's difficult to maintain with human presenters across multiple video creation projects.