About US

We’re a group of freelancers, small business owners, and a few contributors who are stuck on a secure paycheck (constantly eyeing the other better side).

We believe that AI will first empower SMEs before it turns the whole world upside down. We want to lower the barrier and help to onboard you, our audience, to this hyper-technological world.

We are all fans of artificial intelligence, but we are ready to admit that the speed of the current developments can be intimidating at times.

We would rather be part of it and become AI experts, and if you feel the same, we should definitely hang out more (this is a hint to sign up for our newsletter…).

Team 'AI Tools SME'

This is Canva’s image generator envisioning how cool we would look if we could get us all on a group picture…

The creator

Lili Marocsik

Video marketing expert based in Berlin, Germany

I’ve always been fascinated by new technologies; I remember inviting my friends over during my teenage years to check out this exciting new thing called the internet. And here we are again, on the verge of a new paradigm.

I organise the bi-weekly ‘AI Enthusiasts’ meetup in Berlin, come by and have a chat with us. Not to brag, but the participants are supreme. Some of them make it into the interview series ‘Spilling the Digital Beans on AI’, like Dipanshu Gupta, who shared so much knowledge with me I should have paid him (don’t tell him, though).

Since I'm not a techie but just a digital girl in a digital world, my reviews don't sound too technical or foreign to you.

While searching for new tools to enhance my productivity, I came across the good, the bad and the ugly, so I decided to share my knowledge with you. And here we are!

The contributors

Yuliya Lelyakh

CRM Development & Implementation Consultant, COO at Inceptly

As a person who liked to play with spreadsheets as a child and built her first Excel-based CRM from scratch at age 16 while working a summer job at her dad’s office, Yuliya was obsessed with efficiency and order from an early age. Armed with a degree in Business Administration, she worked in several marketing-adjacent roles and startups before re-discovering her true passion.

For the last five years, Yuliya has been helping SMEs ditch their busy work and embrace efficiency through custom CRM solutions and process automation. Coming from a family of small business owners and having worked with multiple SMEs from various niches, she knows all about the day-to-day struggles and concerns that her clients deal with and finds fulfilment in helping them set up custom CRM solutions and back office systems to fuel their growth and become leaner.

Hasan Shaukat

Data Analytics

A crazy nerd babbling about the outer space and quantum worlds, apart from that, a Marketing Data Scientist with 6 years of experience.

Hasan worked with web tracking data, customer and market response modeling, text mining, LLMs, and Data Products.

Wanna join us?

Are you an expert in your area? Would you like to test tools for us or contribute by writing a blog post? We accept guest posts about AI, please tell us a bit about yourself and what you would like to write about for AI Tools SME.